Education Consumer Pulse
The Education Consumer Pulse (ECP) is a groundbreaking research platform from Gallup and Strada Education Network that will create the most extensive set of education consumer insights to date.
Over the next three years, the ECP will provide regular insights from current, past and prospective education consumers about some of the most pressing issues facing postsecondary learning today. By listening to and empowering the voice of education consumers, the ECP can serve as a catalyst for deeper exploration and application of these consumer insights to help shape the future of postsecondary education.
On Second Thought: U.S. Adults Reflect on Their Education Decisions
Gallup and Strada Education Network Empower the Voice of Education Consumers
About the Education Consumer Pulse
While there is no lack of data collected about postsecondary education, the consumer perspective is surprisingly absent. Yet in virtually every other industry, consumer research has ignited innovation, increased satisfaction and improved outcomes.
The purpose of the Education Consumer Pulse is to discover and empower the voice of the consumer to help each generation of U.S. adults achieve their lifelong education, training, career and life goals. Working with postsecondary leaders, we believe the insights gathered can shape the future of the postsecondary education experience.
Be among the first to get the latest findings from the groundbreaking Education Consumer Pulse, which captures first-of-their-kind insights from education consumers about their education paths and experiences.
Many U.S. adults would change one major aspect of their higher education experience.
This includes changes in their major, degree or institution.
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Finding a Path that Works for Consumers
Half of US Adults Would Change at Least One Education Decision
Fifty-one percent of U.S. adults would change at least one aspect of their education experience, with major or field of study being the most common regret.
Do You Regret Your College Choices?
If you're like the majority of U.S. adults who pursued a postsecondary education, you would redo your degree type, institution or major.
Giving a Voice to Education Consumers
While postsecondary education data is plentiful, the consumer perspective is surprisingly absent -- yet it's a crucial voice in shaping the future of postsecondary education.
Paving the Way From a College Degree to a Good Job
Most chief academic officers and provosts say their institution is focusing more on the ability of degree programs to help students get good jobs.
Americans reveal their thoughts on their educational path through the Education Consumer Pulse. Below are some of the questions Gallup and Strada Education Network ask each adult:
- If you had to do it over again, would you still choose the same major, institution and degree?
- From what resources or people did you receive advice about your major?
- Was your coursework relevant to your career?
- Do you feel as if you NEED to obtain additional education in order to advance in your current career?
- Why did you not complete your degree program? Or what is the main reason you took college courses but did not complete a degree?
- If you had the opportunity to do so, how helpful in advancing your career would it be to obtain an additional education credential?
"Consumer insights, when used effectively, have proven to be the key to innovation and success in nearly every industry. It's time we listen to education consumers to drive the innovation needed in higher education."
-Bill Hansen, Strada Education Network President and CEO